Future Earth Campaign

Bringing Sustainability Down to Earth: A Campaign for Future-Facing Materials

As the creative lead for Ambercycle's Future Earth campaign, I translated complex material science technology into stunning editorial imagery of our fabric offerings and technical process. I developed the campaign concept, was the lead photographer, and oversaw all production. These assets were utilized for touchpoints across web, business development, and social media advertising.

The campaign was instrumental in positioning Ambercycle as a design-forward innovator in materials science technology and resulted in a 60% increase in inbound brand partnership inquiries within 2 months of launch. The campaign also successfully targeted brands in the desired verticals ranging from high-end outdoor apparel to luxury fashion houses.